Should Etsy sellers have an email list?
You’re an Etsy Store Owner!
Correction: You’re a creative Boss, and I’m guessing you didn’t create your Etsy store to passively sell a few products s-l-o-w-l-y over the course of a year.
If you’re reading this, I’m willing to bet that you created your store to generate more income consistently.
Pouring your heart and soul into a beautiful, functional product only to makes sales at an unpredictable or snail’s pace is painful.
The good news? You’ve made the right choice! Focusing on a list-building (otherwise known as email marketing) strategy will drastically improve the long-term growth of your Etsy store and drive more sales to help you hit your bottom line month over month.
A strategic email marketing strategy can turn your subscribers into buyers. Only there’s one small caveat.
You need to build a solid email list of highly engaged subscribers. Here’s why:
On average, only 1-3% of your email list is going to buy a product from you. That means your marketing strategies have to be intentional and consistent.
If no one is opening your emails, reading what’s inside, or clicking on your links, you’re not going to make any money. And, while adding hundreds of names to your email list sounds great in theory – without a solid email sequence in place, your list will quickly become a disorganized crowd of strangers.
As an Etsy shop owner, you must find ways to work smarter. A strong email marketing strategy can help you do that.
Are you struggling to get your first 100 or 1,000 email subscribers? I’ve been there. Now, I easily gain hundred of subscribers per month!
I know it can be frustrating – even overwhelming. The Complete Guide to Email Marketing for Etsy Sellers will help you make sure that you have the proper tools and strategies in place to be successful.
The truth is, you don’t actually own your Etsy store. You have very little control over how much visibility your store gets and, ultimately, how many sales you’re actually generating.
You don’t own your Etsy store, your Facebook account, your Instagram page, or your Pinterest followers. However, there’s one thing you do have ownership of…
And, that’s your Email List.
To learn more about Email Marketing for Etsy sellers, click HERE.
*This post contains affiliate links. By making a purchase using the links provided, I will receive a small commission on your purchase. This commission does not affect the price of your items 🙂